Tag Archives: mobile advertising

mobile-advertising-trends-for-2017

Mobile Advertising Trends for 2017

With person to person SMS continuing to decline due to the proliferation of messaging applications such as WhatsApp, 2017 will see a further increase in the use of SMS for mobile advertising. According to Portio Research some 1.7 trillion Application to Person (A2P) SMS will be sent globally by 2018. One of the main reasons […]