New to Bulk SMS Marketing?

permission based marketing

Permission Based Marketing

Permission based marketing was first introduced in 1999 by marketing guru Seth Godin. According to Seth ‘permission is like dating. You don’t start by asking for the sale at first impression. You earn the right, over time, bit by bit.’ Permission based marketing is a privilege, not a right! The term ‘permission marketing’ speaks for […]


4 Mistakes You Can’t Afford to Make with SMS Marketing

Text messaging have proven to be one of the most effective marketing tactics out there with an open rate of 98% and high customer engagement, its use in a business’s marketing mix is becoming more and more sought after. Text messages are quick to write, and if done well can be highly effective. However, as […]


Mobile Marketing Companies

There are lots of mobile marketing companies out there nowadays both home and international which will promise you everything you need in your marketing. With mobile penetration passing 100% there is no doubt that every business should have a mobile marketing strategy. Below are some points to consider when choosing a mobile marketing company. Legal […]

increase revenue in my business

How Do I Increase Revenue in my business?

How do I increase revenue in my business? Also the sub-text here could be, without breaking the bank. Are you tired of the same advertising yielding the same flat results? Every single one of your customers has one, so maybe it is time to start targeting mobile.